COOs In Disguise

The Rise of the Modern CFO

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Gone are the days when CFOs focused just on financials and internal controls. CFOs are now expected to use data and systems analysis to improve decision making and strategy. They are COOs in disguise.

Watch this on-demand CFO.com webinar, Todd Ford, CFO of Coupa, and Tyler Sloat, CFO of Zuora will discuss:

  • How technology is forcing CFOs to evolve from stewards of the financials to strategic and operational business leadersWhat a CFO-less organizational chart looks like
  • Changes in the CFO's relationship with sales, product development, customer support and other functions
  • How financial data is proliferating, but can be controlled and leveraged
  • The new success metrics − and where CFOs have the opportunity to add the greatest value

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